Search engine, CMS (Content management system), Social media

In terms of functionality and extensibility, no platform compares to WordPress in terms of CMS (Content management system). Consider someone who began as a little take-away and developed into a globally recognized fast-food franchise. When he started, he had a WordPress website and never changed it. As his business grew, so did his website. It has evolved from a simple online page with a phone number, email address, and a few photos to a site with dozens of complex features, such as quick ordering and notification through email and SMS, loyalty programs, and reward programs etc…

WordPress – Content management system is used by 42.7 per cent of all websites, giving it a market share of 65.2 per cent.

Complete statistics are available here:

Usage statistics of content management systems

Here you can see what the market share for search engines is. What are the most famous website content management systems this year? In the social media advertising category, what market share has a clear edge over competitors?

This information can assist you in deciding where to put your money to boost the number of online enquiries for your products and services.

A buddy once informed me that an excellent restaurant may be identified by the fact that it is constantly busy. It’s the same with everything else.

Search engines

A good presence in the Google search engine is a win for any business. Whether it’s about advertising on a Google search engine or it’s about top SEO website optimization. However, don’t overlook Bing, which has a 7% market share on the Desktop platform.

Source: StatCounter Global Stats – Search Engine Market Share

Social Media

As for social media trends, they are changing very fast, but these trends are coming and going fast. Again, it is certain that Facebook and Youtube are the absolute leaders and the best advertising platforms for most companies. Instagram, Whatsapp and Messenger fit very nicely with Facebook.

Source: StatCounter Global Stats – Social Media Market Share

Conclusion:

Choose marketing platforms that will help your business by the facts and statistics rather than public opinion. Where there is the largest audience, there is a place for your commercials. LinkedIn is certainly a good platform for advertising consulting companies, but it would be a bit crazy to advertise a motorcycle service there. Ninety per cent of businesses will do the best job on the most popular solutions, as evidenced by the statistics above.